TakePart Agency Group
TakePart Agency Group (TAG) is the cause services agency within TakePart, a digital media organization. TAG provides social action campaigns in association with films produced by Participant Media. For instance, TAG developed a campaign related to the environment in conjunction with the film An Inconvenient Truth, a campaign related to animal welfare in association with The Cover, and an education campaign in association with Waiting for Superman.
TAG also offers pro-social creative, strategic and media services that bring brands, NGOs and consumers together to engage and affect change in the world around them. TAG provides content services (for example, original short-form documentaries, video editing, and infographics), media platform (including advertising, media sponsorships and branded entertainment), and strategic services (including research and landscape analysis, project management, events, strategic partnerships, and more).
• Cause Branding
Executive VP & General Manager
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