Girl Scouts of Greater Los Angeles

Anna Maria Chavez, Chief Executive Officer of the Girl Scouts, on the organization's four "Cs".

In the Scouts, girls discover the fun, friendship and power of girls together. Through a myriad of enriching experiences--extraordinary field trips, sports skill-building clinics, community service projects, cultural exchanges, environmental stewardships, and computer coding--girls grow courageous and strong. 

Scouting helps girls develop their individual potential; relate to others with increasing understanding, skill and respect; develop values to guide their actions and provide the foundation for sound decision-making; and contribute to the improvement of society through their abilities, leadership skills, and cooperation with others.

Current programs particularly focus on:

  • Strengthening financial literacy and entrepreneurial skills
  • Promoting safe and healthy living - reducing bullying and relational aggression
  • Increasing girls' involvement in science, technology, engineering and math (STEM)

In fact, Fast Company recognized the Girl Scouts as "one of the world's most innovative companies of 2015" for "showing girls technology is about more than texting."

With the institution of Digital Cookie in December 2014, the Girl Scouts "has not only brought their century-old organization into the internet age, but it accomplished an unusual feat: keeping the charm of the green-uniformed girls selling Thin Mints and adding the convenience of ordering cookies with a mouse click." Girl Scouts create their own websites to sell the cookies, and also gain experience in online marketing, business management, and customer service.

Today there are 2.8 million Girl Scouts in the United States--2 million girl members and 800,000 adult members who work primarily as volunteers. 


1912 (National)

Lise L. Luttgens
Chief Executive Officer, Greater Los Angeles

Downtown Los Angeles 

# of employees:

Area served:
National; branches throughout Southern California

Nonprofit (donations + earned income)





Girl Scouts at surfing lesson
These Girl Scouts selling cookies in Atwater Village demonstrate their preparedness for the rain. And selling cookies prepares them for life--they learn about entrepreneurship, marketing, and financial management.